SUSTAIN
SUSTAIN
Who is this package for?
Public Relations is most impactful when companies invest in it long term. Brands risk being forgotten quickly if publicity is not maintained.
If you:
-
Can afford a monthly retainer fee
-
Have a substantial activational budget
-
Are a brand owner who will be releasing plenty of new product lines throughout the year
-
Are a doctor who frequently releases new research and/ or would like to provide expert commentary on a routine basis
-
Wish to drive new patients or customers to your clinic or website
-
Understand that campaigns should be sustained and integrated
This premium package is for you.
What is included?
-
We design a branded website with images for download for professional presentation and ease of use for our media contacts
-
We hold a brainstorming session with you
-
We create a bespoke annual strategy, which is based on your business goals and budget
-
We find the unique stories about you and your business
-
We write high-quality press materials tailored to your business
-
We secure you coverage
-
From celebrity endorsements to press trips and from events to research, we project manage agreed activity
-
We direct photography and video shoots
-
We enter you and/ or your business for awards
-
Where relevant, we secure free celebrity endorsement for your brand
-
We organise and attend regular meetings; as often as you like
-
We give you a monthly report via Coverage Book
Benefits of this package:
-
All core press office activity is covered by the retainer
-
Sustained campaign delivers commercial advantage
-
Ensures share of voice among competitors
-
Keeps your brand front of mind among prospective customers and target journalists alike