Amy is an award-winning consumer public relations consultant and social media manager. With a high-flying 17-year career working at top London agencies from freud’s to JCPR, she has worked on household brands spanning all sectors from health and beauty to fashion and entertainment and from energy and technology to finance and the public sector.
Her account direction on the Shell Fuel Economy World Record Challenge and Yahoo! Personals campaigns won PRWeek Awards. She was part of a team of two who drafted The London Campaign on behalf of the Greater London Authority to win the 2012 Olympics for Britain. Amy helped formulate the very first responsible drinking campaign on behalf of Diageo before launching the media careers of household names including Duncan Bannatyne and Peter Jones (Dragon’s Den). She generated £6m worth of coverage in three months for Boodles fine diamonds before helping to introduce Dr Gillian McKeith’s number one bestseller and hit TV show, You Are What You Eat along with her range of food and dietary supplements. Amy launched Boots The Online Chemist and a No.7’s Breast Cancer Awareness range.